Happy Monday! Can you all believe that it's April? I feel like it should still be February! Life is moving so fast, I can't believe it! Besides time flying by, I've been super-de-duper busy! I just got my comments back from my beta reader on my current WIP. I have to fix some issues, then my WIP will get sent to my editor. I'm excited! I think y'all will like this story.
Getting to the point of this post, today's topic for Meredith's Monday Musing is: Author Newsletters!
It seems like 2017 is going to be the year that every author creates their own newsletter. I think newsletters are great because it's a way for authors to directly connect with anyone who wants to sign up for their newsletters. Authors no longer have to worry about if their posts on Facebook or Twitter will be seen by all their fans. All they have to do is send out their newsletter and boom, they can guarantee that their fans get the information they want to share.
Additionally, authors can track via their newsletter homepage what readers click on in the newsletter, how many people opened it up, etc. I think that's really cool because this lets authors know precisely what parts of their newsletter are the biggest hit with their fans and which parts aren't as successful. Therefore, authors will know what to promote more and what to maybe revamp to get readers to like it more.
Obviously, I'm a fan of newsletters from the authors perspective. However, as a reader, I'm not as in love with them. For the newsletters that I sign up for, I do enjoy receiving them to see what some of my favorite authors are up to. One of the biggest things that annoys me though is there have been a couple of newsletters that I haven't signed up for, yet my email address was added to that person's newsletter. My email is fairly well known, so I get a bit angry when a newsletter I know for 100% I didn't sign up for, shows up in my inbox. The few times it has happened, I've messaged the individual and they've taken me off their list. It just baffles me why someone would put another person on their list if they haven't signed up for it. That isn't right.
What do y'all think about newsletters? Do you love 'em or hate 'em?
While I have you all, don't forget to sign up for mine. It comes out every month and has a bunch of steamy content!!
Have a great Monday, everyone!